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Saku
Account Manager Digital Marketing
📍
ดูรายละเอียดงาน
Company Description
Pullman Phuket Arcadia Naithon Beach
Hotels combining lifestyle and design, for business and leisure
Located just 12 minutes from Phuket International Airport, this Phuket resort commands panoramic views of the Andaman Sea, a peaceful paradise offering ultimate privacy. Pullman Phuket Arcadia Naithon Beach Hotel is situated on Naithon Beach and surrounded by Sirinat National Park, a beautiful harmony of nature and 5-star luxuries. Lounge by one of our two pools, or pamper yourself at the hotel's award-winning Spa. Dine at our restaurants, bars and deli offering a fusion of Thai and Western cuisine.
Pullman Phuket Arcadia Naithon Beach is part of the exclusive MyResorts program that provides rewarding experiences for Accor Live Limitless members. Our hotel organises a range of fun family friendly activities such as exotic Thai cooking classes. Ban Naithon is located on the North West side of the island, just 8km from the airport. The retreat is on one of Phuket's best beaches, with close proximity to Phuket's tourist spots. It is only a 15-minute drive to Bangtao or 40 minutes to Patong.
Tourists could also rent a car and make a short drive to Patong for nightlife activities or travel further south and explore lesser known parts of the area. Whatever it is, be sure to slap on sun screen and hydrate because it can get a little hot!
"Boasting an island paradise with a picturesque view of the ocean, perfect weather and countless fun activities, Pullman Phuket Arcadia Naithon Beach hotel is as close to paradise on earth as it gets. Our 5-star resort welcomes you with open arms".
Brett (Mr.) Wilson, Hotel Management
Job Description
• Drive and implement key strategies as developed by ATDMC for each specific hotel in the assigned portfolio, ensuring the adoption of best practices to maximize online revenue.
• Support website content updates as needed to ensure hotels align with brand standards, follow best practices, and maintain accurate online information. • Ensure the hotel microsite meets brand standards and is presented accordingly, with updates made
• Direct hotel teams on ongoing relevant content for business needs and user trends
• Review content as communicated by the hotel to ensure it is set up correctly and meets best practices to drive bookings/leads
• Monthly UX Audit on both mobile and desktop versions to ensure all pages are set correctly, and correct any issues / address 401/404/405 errors impacting site use and searchability penalties
• Direct / oversee with the hotel team to manage AH.com / Brand.com / Accor App to ensure hotel content is best presented to meet Accor Audit Standards.
• Review and analyse end-of-month reporting for all hotels in their portfolio, make recommendations and give feedback on performance and trends, as well as complete an end-of-month synopsis for reporting.  Reporting analysis to include but not limited to: • Visitation Summary
• Channel Reporting
• Country of Origin
• Trending Pages Analysis
• Rooms Revenue Generated from D-Edge Website
• Monthly SEO Overview Report and key action recommendations
• Execute SEO strategies to optimize cluster websites in the required languages, following the SEO Manager's direction and the hotel's contracted scope of work. • Collaborate with the SEO Manager to develop and implement a targeted keyword strategy aimed at driving qualified traffic to the hotel microsite, aligned with the hotel's priorities. • First priority on brand name to protect against OLTA’s
• Secondary priority on generic search related to hotel (ex. “Khao Lak Weddings”)
• Ensure content delivered by either the hotel or ATDMC meets a Flesch reading score of 65 and above.
• Communicate key strategies/updates to hotels in the portfolio based on the SEO Manager’s direction and feedback.
• Guide and give feedback on the quality of onsite content including written content, images and videos, in order to driver higher engagement and conversion rates.
• Review all social me
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